According to our?2023 State of the Media?report, press releases are the number-one resource journalists rely on to generate ideas for stories. They’re also among the most useful ways to generate?earned media coverage?for your brand. This article will cover the meaning of a press release, why they’re so powerful and how you can get started using them. What Is a Press Release? The definition of a press release is a statement that provides information about a significant event to members of the news media. Also called PR releases or news releases,…