SINGAPORE, July 29, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced AIA Group as the winner of its 2025 Customer-Obsessed Enterprise Award
The event will help CX, B2C marketing, and digital leaders align brand and customer experiences to drive retention and foster long-term loyalty. SYDNEY, July 17, 2025 /PRNewswire/ --?Forrester (Nasdaq: F...
While volatility is here to stay, embracing scenario planning can help regain control SINGAPORE, July 16, 2025 /PRNewswire/ -- According to Forrester's ?(Nasdaq: FORR) 2026 Budget Planning Guides , volatility is te...
Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty SINGAPORE, June 25, 2025 /PRNewswire/ -- According to Forrester's ?(Nasdaq: FORR) Global Total ...
Awards honor B2B organizations that drive revenue growth through effective alignment of marketing, sales, and product strategies SINGAPORE, May 15, 2025 /PRNewswire/ --?Forrester (Nasdaq: FORR) toda...
The original forecast for 6.5% APAC tech spending growth is expected to be revised down by 1–2% amid rising uncertainty SINGAPORE, May 14, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) initially projected that technology spending in theAsia Pacific (APAC) region would...
Agentic AI represents the next frontier in automation, enabling systems to make decisions independently and with intent SINGAPORE, May 7, 2025 /PRNewswire/ -- As generative AI evolves into?agentic AI, automation becomes more sophisticated, and emerging technologies shift to large-scale deployme...
Awards recognize companies and leaders that align their organizational efforts around customers' needs and deliver seamless experiences across channels SINGAPORE, Feb. 5, 2025 /PRNewswire/ -- Forrester ?(Nasdaq: FORR) today opened the call for nominations for its 2025 ...
SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's ?(Nasdaq: FORR)?2025 B2C marketing and customer experience (CX) predictions
SINGAPORE, Oct. 23, 2024 /PRNewswire/ --?According to Forrester's (Nasdaq: FORR)?2025 B2B marketing and sales predictions , as Mil...
SINGAPORE, Oct. 23, 2024 /PRNewswire/ --?According to Forrester's (Nasdaq: FORR)?2025 technology and security predictions , 75% of tec...
Macquarie Banking and Financial Services and Contact Energy will be recognized for aligning their technology and business strategies to drive growth SYDNEY, Oct. 14, 2024 /PRNewswire/ --?Forrester ?(Nasdaq: FORR) today announced that Macquarie Banking and Financial Serv...
The event will equip technology, data, and security leaders with the latest research and insights to achieve a high-performance IT strategy that accelerates business outcomes SYDNEY, Oct. 4, 2024 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced the full ...
Only two of the big four?Australian banks, Westpac and CommBank, offer personalized features that proactively anticipate customer needs SYDNEY, Sept. 12, 2024 /PRNewswire/ --?According to Forrester's ?(Nasdaq: FORR) Digital Experience Review?: Australian Mobile Ban...
Award recipients will be recognized at?Forrester's B2B Summit APAC 2024 and share how they achieved cross-functional alignment to accelerate business growth SINGAPORE, Sept. 3, 2024 /PRNewswire/ --?Forrester ?(Nasdaq: FORR) will recognize Fujitsu Asia Pacific as the rec...
HSBC attains top scores in the banking and investment management industries; Singlife top among auto and home insurers SINGAPORE, Aug. 20, 2024 /PRNewswire/ -- According to Forrester's ?(Nasdaq: FORR) Singapore Customer Experience Index (CX Index?) annual study, condu...
The event will equip B2B marketing leaders with actionable insights to embrace genAI and transform their revenue processes to maximize customer value SINGAPORE, Aug. 6, 2024 /PRNewswire/ --?Forrester ?(Nasdaq: FORR) today announced the full conference agenda for its?B2B...
Tech leaders are the most bullish when it comes to increased budget expectations in the coming year SINGAPORE, Aug. 5, 2024 /PRNewswire/ -- According to Forrester's ?(Nasdaq: FORR) 2025 Budget Planning Guides
The rapid acceleration of AI innovation has sparked a surge in advancement in other emerging technologies SINGAPORE, June 26, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) The Top 10 Emerging Technologies In 2024
The rapid acceleration of AI innovation has sparked a surge in advancement in other emerging technologies SINGAPORE, June 26, 2024 /PRNewswire/ -- According to?Forrester's (Nasdaq: FORR) The Top 10 Emerging Technologies In 2024